ama.zing
Serving the unbanked in remote regions, providing cashless solutions for various financial needs.
Brand identity
Brand strategy
UX & UI
During my collaboration with the BlazingChilli team starting from 2014, we embarked on several thrilling ventures. One noteworthy endeavour was the transition from BlazingChilli to Zing in 2015, and subsequently to ama.zing in 2017.
This transition provided me with a blank canvas, igniting my excitement to conceptualize something truly remarkable.
AMA.ZING shifted its focus to serving the unbanked in regions like Zimbabwe and Malawi, providing cashless solutions for various financial needs. They aimed to set up branded kiosks and offer branded cards via a mobile app.
Unfortunately, the mobile app initiative was halted due to another strategic pivot.
Company
ama.zing
Sector
Fin-tech
Office
Cape Town
Discipline
Brand identity
Date
2017 – 2018